Branding in today's world is crucial as all businesses exists as a perception in the minds of your audience and it's ever-changing. Brands no longer can dictate what their brand is to the audience - we need to SHOW THEM. We focus on creating brand identity that associate with your audience through shared culture and values, that decide loyalty and consumer behaviour
Channel Strategy
Choosing the most viable social media platforms like Facebook, Instagram, Twitter, YouTube, LinkedIn and many more.
Content Calendar
Streamlining communications amongst your target audience by creating monthly calendars.
Copywriting
Conceptualising posts and write content for posts, carousals, reels, videos, blogs and website.
Designing
We specialise in creating Print Media and Digital Media (static and animated posts, including videos)
Social Media Management
Schedule posts as per the calendar, manage page hygiene & client-coordination and respond to any of the social media messages.
Reports & Analytics
Providing reports on insights and analytics of organic and inorganic reach (Monthly) in accordance with different digital platforms.
Competition Analysis
Analysing the business competitors and researching their different marketing strategies.
We specialise in customised digital marketing strategies, suggest improvements in existing strategies, and identify opportunities to increase customer engagement.
Understanding the business & target audience
Studying the business and it's market potential along with evaluating the potential clients and targeting them accordingly.
Digital competitor analysis & positioning
Analyzing the strategies of the competitor to get better results for the business along with competitor positioning.
Communication, Position & Strategy
Defining the personality of the brand along with it's positioning in the market.
User Engagement
Defining how your brand will be engaging with its target audience.
Defining KPI & Metrics
Defining your brand's Key Performance Indicators.
One of the great things about performance marketing is measurability.The budgeting and decision-making are driven primarily by measurable results. Performance marketing is based on an active, iterative feedback loop: run campaigns, see what works, double down, and repeat.
Reach, Visibility and Exposure
To increase the reach, visibility and exposure of your digital platforms amongst people.
Campaign Planning
Specific Projects focussed on specific pain points
Awareness Campaign
need to write
Lead Generation
Targeting the prospective customers and nurturing their initial interest in your product or service. The overall goal of lead generation is to convert the interested party into a buyer and increase your company's sales.
A/B Testing
A/B Testing to a controlled group of audience.
Build a community & increase engagement
Increase the followers on different social media platforms and help the brand gain more visibility through increased engagement.
Search Engine Optimisation is the process of improving the organic search engine results for websites without spending money on PPC advertising. Good SEO is both an art and a science. Because each brand is different!
SEO Content Writing
Premium Content for SEO Blog Content, Webpage Content, Product Description Pages, Case studies
SEO
Drive organic Traffic to help generate Revenue! Keyword Strategy, Technical SEO, On-page SEO: Meta Tags, URL Structure, Keyword Strategy, Hyperlink, Off-page SEO: Backlinks
Technical SEO
Onsite Optimisations for More Traffic SEO Audit, Hyperlink, Index-ability Analysis, Data Analysis, Site-speed Optimisation, Image Optimisation, Local SEO,Link Building.
Website Audit Report
Evaluating all the technical aspects of the website like speed and performance, servers & crawlability.
Google Analytics Setup
Setting up GA to track and understand user behavior and measure ROI.
Your brand lives in the public imagination. It exists as a perception, informed by every touchpoint you have with your audience. It is ever-changing. You can’t just tell people what your brand is—you need to show them. Your brand is the invisible thread that runs through your services, website, mailouts, emails, answering machine, even your team’s behaviour. These daily connections are the battleground where your brand will thrive or fail in existing and future customers’ minds In today’s market, customers expect the brands they interact with to have an opinion. To take a stance. To stand for something. We design brands that connect to audiences through shared culture and values, and that explore the cultural tensions that determine loyalties and behaviours.
BRAND STRATEGY
Brand discovery, Brand strategy, Concept Testing &Brand Positioning
BRAND NAMING
Brand Name, Product Name, Technology Name
BRAND MESSAGING
Tagline Development, Positioning Statement, Brand Story Development, Brand Launch strategy and branded content
VISUAL IDENTITY
Logo Design, Marketing Collaterals, Branded Templates
Stunning, high-performing websites should be the rule, not the exception. We design and develop industry-leading websites that position our clients to succeed in an interconnected world. WordPress, CMS, eCommerce, HTML, PHP - we cover all. The websites are scaleable, fast, keeping in mind the users’ needs and expectations.
STRATEGY + DESIGN
Content Planning, Copywriting, Style Tiles, SEO, CTA
DEVELOPMENT
WordPress Development, Digital Platforms, Website Migration
DYNAMIC AND MOBILE READY WEBSITE
Majority of the users visiting any website are most likely using a mobile device/tablet. So, having a dynamic, accelerated performance, mobile-friendly website is a must.
WEB BROWSER COMPATIBILITY
Websites can be accessed through multiple web browsers that have distinct methods to visually deliver your web content to users. We design and integrate your website to be compatible across different browsers in all operating systems.
Let’s cut to the chase—most of the world’s advertising is forgettable. Your biggest competition for the hearts and minds of your customers isn’t other companies. It’s culture. Advertising is no longer about hiring one brand spokesperson or sending out a single branded campaign — now, your story is told in hundreds of small ways, both by your brand and by ambassadors in the broader culture who align with your message
DATA INTELLIGENCE
Market Research, Customer Research, Competitive Research
Strategy & Planning
Brand Messaging & Positioning, Campaign strategy, Channel Strategy, Reporting strategy
DIGITAL, SOCIAL & BRANDED CONTENT
Social Media Advertising, Podcast production, Photography, Video Production
EXECUTION & OPTIMISATION
Campaign management & reporting
Email Marketing is an extremely powerful way to stay in front of your customers and drive sales and revenue at will.
Fully Stacked Email Campaign Creation
Targeted copy, polished design, and seamless coding.
Strategic Campaign Development
Carefully crafted marketing roadmaps that get results
MARKETING AUTOMATION
Campaigns that nurture and segment your list on autopilot.
Design, code and copy analysis
To discover where there might be gaps and opportunities within your email marketing campaigns.
Additional Services
PROJECT EXPERIENCE
vIDEOS
An experience driven video showcasing your properties in an interactive and unique manner with a mix of attractive shots of the site and an in-depth commentary of the projects offerings that will be uploaded on the Ace Of Estates YouTube channel as well.
The video will not just show the property and it’s amenities but also show the actual episode of living and experiencing them in their respective outfits and attires.
PODCASTS
iNTERVIEWS
Candid Podcasts and interviews with any of the key stakeholders of the project ie: Developer, sales head, marketing head, architect etc. Anyone willing to represent the project on camera and discuss topics with our hosts.
TESTIMONIALS
eXPERIENCES
Fun and engaging testimonials with some handpicked clients of the projects who are willing to share their experiences and are also willing to make the conversation fun and engaging for our viewers
ARTICLES
iNFORMATIVE
Personally written/Listicles article about the experience of a day in the life of the project in all its glory which will then be published on our website and other digital platforms.
SPONSORED YOUTUBE
vIDEOS
We at Ace Of Estates also aim to educate our viewers with current market news and different aspects of the real estate industry. Sponsoring these videos will help our clients associate the developers brand with specific topics and even gain brand awareness within our loyal subscribers.
